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Heta Ruikka is the Vice President of Product Management at Sievo, and she strives to develop Sievo as the best Procurement Analytics solution the world has ever seen. She holds a master’s degree from Aalto University in Industrial Engineering and Management, and has delved in the world of Product Management ever since graduating. As a young leader in the space, she aspires to change the world into a more open and data-driven one, where leadership is based on data, empathy and empowerment.

Joe Gabriel is the Global Head of Partner Marketing at Qlik. In this role, Joe leads a worldwide team that develops and grows pipeline across the Qlik partner ecosystem. This work includes helping develop the Indirect Route-to-Market strategy and creating partner marketing programs that provide leads and pipeline for partners. His prior experience includes leading worldwide partner marketing teams at Informatica, Red Hat, EMC and RSA Security.

Sheila has more than 20 years of industry experience including marketing, product management and strategy roles in life sciences technology companies. She spent 15 years at PHT Corporation (now ERT) in a variety of marketing and executive leadership roles helping to drive the company’s growth and the industry adoption of electronic clinical outcome assessments (eCOA). At eClinical Solutions, Sheila managed all aspects of marketing including branding, communications, lead generation and product marketing. She enjoys finding creative ways to tell customer stories, and building products and services that help clinicians, data scientists and technologists do the challenging and important work of bringing life-saving new therapies to market.